THE WORK OF CHARLIE WHITNEY

Verizon approached Buck and asked us to flex our storytelling muscles to help them illustrate some 5G scenarios. Together we conceived and pitched the idea of an interactive city where you could view different before and after scenes improved by a reliable fast connection.

We built out the world and stories in a web AR application to make it as approachable as possible to store visitors. The experience utilized Three.js together with 8thWall for its target tracking capabilities. Our intrepid team of modelers created rigged and animated characters to bring life to the stories, and developers created fun interactive moments to make the app worth exploring.

The experience was deployed at Verizon stores across the country so that visitors could learn all about how 5G can be used in their day-to-day lives.

A phoen running a Verizon app with an AR marker in the background.The Verizon AR app showing a planetarium with a table in the background.

Verizon Retail AR

Tabletop Retail AR

Credits:

Tech Lead

Charlie Whitney

EP

Ryan McGrath

Creative Director

Jeni Wamberg

ACD

Philip Sierzega

Art Director

Jigyu Yoon

Lauren Gaballo

Developer

Anthony Enns

Daniel Vettorazi

Tayler Johnson

CG Lead

Elias Glasch

Producer

Max Lauter

Full Credits

⯌ Buck Website